AJ is the Director Marketing and Business Development of the innovative Dutch law firm, Kennedy Van der Laan in Amsterdam. Previously he was the marketing director of Towers Watson, a leading global professional services company, where he was responsible for marketing and business development in continental Europe, as well as being a member of the marketing leadership team in London. AJ has been working in professional services firms for 19 years and is a regular speaker on the subject of content marketing. To name but a few, he has spoken at Content Marketing World USA, at the B2B Marketing Forum (both in The Netherlands and USA), at FusionMex Antwerp and Content Marketing Denmark.
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