The purpose of content marketing is to bind customers to your company by convincing them of your products and services through valuable, value-added and group-oriented content. We believe that there remains a significant demand for content marketing know-how and trends and that content marketing is to have a strong impact on the online marketing industry in the future. Not only because of the numerous captivating overlaps with online marketing, but also because content will co-determine the future of successful marketing. Don't miss the Content Marketing Conference of the year on June 2nd, 2016!